Market Share by Top Websites

1 BrandReach is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to BrandReach in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Computer & Electronics and 50 other categories.

2 BrandReach is leading in Adult, Business & Industry, Internet & Telecom, Career & Education and 19 other categories.

Geography

1 BrandReach is leading in most countries, including United States, Russia, Germany, Turkey and 44 other countries.

2 Six Apart Advertising is leading in Uruguay, Austria and Nicaragua.