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SpecificClick is leading in Top 100K Sites.
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In terms of market share, BrandReach is clearly lagging behind, losing to SpecificClick in all segments.
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SpecificClick has better usage coverage in more websites categories. Including Vehicles, Science & Education, Arts & Entertainment, Health and 8 other categories.
2
BrandReach is leading in Adult and Business & Consumer Services.
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SpecificClick is leading in most countries, including United States, France, Romania, Norway and 8 other countries.
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BrandReach is leading in Germany, Canada, China, Ecuador and 4 other countries.