Market Share by Top Websites

1 SwitchAds is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrandReach is clearly lagging behind, losing to SwitchAds in all segments.

Websites Categories

1 SwitchAds has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, Sports and 87 other categories.

2 BrandReach is leading in Adult, People & Society, Software, Gay, Lesbian, & Bisexual and 9 other categories.


1 SwitchAds is leading in most countries, including United Kingdom, Bulgaria, Germany, Spain and 48 other countries.

2 BrandReach is leading in United States, Russia, China, Canada and 13 other countries.