Market Share by Top Websites

1 BrandReach is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TapIt! is clearly lagging behind, losing to BrandReach in all segments.

Websites Categories

1 TapIt! has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Career & Education, Internet & Telecom and 34 other categories.

2 BrandReach is leading in Adult, People & Society, Business & Industry, Gay, Lesbian, & Bisexual and 11 other categories.

Geography

1 BrandReach is leading in most countries, including United States, Russia, China, Turkey and 31 other countries.

2 TapIt! is leading in Greece, Singapore and Trinidad and Tobago.