Market Share by Top Websites

1 BrandReach is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to BrandReach in all segments.

Websites Categories

1 Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, News & Media and 30 other categories.

2 BrandReach is leading in Adult, Arts & Entertainment, Internet & Telecom, Shopping and 20 other categories.

Geography

1 BrandReach is leading in most countries, including United States, Brazil, Germany, Russia and 45 other countries.

2 Total Media is leading in Israel, France, Canada, Australia and 9 other countries.