Market Share by Top Websites

1 BrandReach is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to BrandReach in all segments.

Websites Categories

1 Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, News & Media and 28 other categories.

2 BrandReach is leading in Adult, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 20 other categories.

Geography

1 BrandReach is leading in most countries, including United States, Russia, Germany, Turkey and 47 other countries.

2 Total Media is leading in Israel, Algeria, Ethiopia and Switzerland.