Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 Underdog Media has better usage coverage in more websites categories. Including Computer & Electronics, Software, News & Media, Arts & Entertainment and 77 other categories.

2 BrandReach is leading in Adult, Gay, Lesbian, & Bisexual, Consumer Electronics, Telecommunications and 7 other categories.

Geography

1 Underdog Media is leading in most countries, including United States, United Kingdom, Brazil, Canada and 48 other countries.

2 BrandReach is leading in Russia, Germany, China, Turkey and 17 other countries.