Market Share by Top Websites

1 BrandReach is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WebTrends Ads is clearly lagging behind, losing to BrandReach in all segments.

Websites Categories

1 BrandReach has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Internet & Telecom and 20 other categories.

2 WebTrends Ads is leading in Business & Industry, Computer & Electronics, Law & Government, Law and 12 other categories.


1 BrandReach is leading in most countries, including United States, Russia, Germany, Brazil and 31 other countries.

2 WebTrends Ads is leading in Indonesia, Taiwan, Croatia, Czech Republic and 9 other countries.