Market Share by Top Websites

1 Encore Metrics is leading in Top 100K Sites.

2 In terms of market share, Branica is clearly lagging behind, losing to Encore Metrics in all segments.

Websites Categories

1 Branica has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, News & Media and 67 other categories.

2 Encore Metrics is leading in Travel, Accommodation & Hotels, Tourism, Sports and 4 other categories.

Geography

1 Branica is leading in most countries, including Spain, Mexico, Argentina, Colombia and 18 other countries.

2 Encore Metrics is leading in United States, Japan, Brazil, Philippines and 4 other countries.