Market Share by Top Websites

1 mParticle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Branica is clearly lagging behind, losing to mParticle in all segments.

Websites Categories

1 Branica has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, News & Media and 72 other categories.

2 mParticle is leading in Finance, Banking, Collecting, General Merchandise and 3 other categories.

Geography

1 Branica is leading in most countries, including Mexico, Argentina, Spain, Colombia and 23 other countries.

2 mParticle is leading in United States, France, Japan, Brazil and one other country.