In terms of market share, Branica is clearly lagging behind, losing to Scout Analytics in all segments.
Branica has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, News & Media and 69 other categories.
Scout Analytics is leading in Finance, Law & Government, Government, Energy and 8 other categories.
Branica is leading in most countries, including Spain, Mexico, Argentina, Colombia and 24 other countries.
Scout Analytics is leading in United States, United Kingdom, Australia, China and 6 other countries.