In terms of market share, Branica is clearly lagging behind, losing to Vizu in all segments.
Branica has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, Religion & Spirituality and 45 other categories.
Vizu is leading in News & Media, Technology News, Computer & Electronics, Business & Industry and 45 other categories.
Vizu is leading in most countries, including India, United Kingdom, France, United States and 24 other countries.
Branica is leading in Spain, Mexico, Argentina, Brazil and 23 other countries.