BridgeTrack is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BridgeTrack has better usage coverage in more websites categories. Including Arts & Entertainment, Travel, Finance, Music & Audio and 32 other categories.
Dedicated Media is leading in Business & Industry, Career & Education, Fitness, Beauty & Fitness and 12 other categories.
BridgeTrack is leading in most countries, including United States, Canada, United Kingdom, Switzerland and 11 other countries.
Dedicated Media is leading in France.