2
In terms of market share, BridgeTrack is clearly lagging behind, losing to Dedicated Media in all segments.
1
BridgeTrack has better usage coverage in more websites categories. Including Finance, Business & Consumer Services, Food & Drink, Gambling and one other category.
2
Dedicated Media is leading in Arts & Entertainment, Health, Pets & Animals and Science & Education.
1
BridgeTrack is leading in most countries, including United States and Canada.
2
Dedicated Media hasn't got a lead over BridgeTrack in any country.