BridgeTrack is leading in Top 100K Sites.
Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 35 other categories.
BridgeTrack is leading in Finance, Music & Audio, Accommodation & Hotels, Banking and 15 other categories.
Kitara Media is leading in most countries, including India, Brazil, Russia, Taiwan and 24 other countries.
BridgeTrack is leading in United States, Canada, France, United Kingdom and 2 other countries.