BridgeTrack is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BridgeTrack has better usage coverage in more websites categories. Including Arts & Entertainment, Finance, Travel, Music & Audio and 31 other categories.
Merchenta is leading in Shopping, Clothing, Health, Home & Garden and 7 other categories.
BridgeTrack is leading in most countries, including United States, Canada, Taiwan, Germany and 6 other countries.
Merchenta is leading in United Kingdom, Brazil, Malaysia and Australia.