Market Share by Top Websites

2 BridgeTrack is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 BridgeTrack has better usage coverage in more websites categories. Including Finance, Arts & Entertainment, Travel, Music & Audio and 24 other categories.

2 Open AdExchange is leading in Business & Industry, Shopping, People & Society, Internet & Telecom and 19 other categories.

Geography

1 BridgeTrack is leading in most countries, including United States, Canada, France, United Kingdom and 10 other countries.

2 Open AdExchange is leading in Denmark, Sweden and Norway.