Market Share by Top Websites

1 Optimatic is leading in Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, BridgeTrack is still behind Optimatic in all market share segments.

Websites Categories

1 BridgeTrack has better usage coverage in more websites categories. Including Finance, Travel, Arts & Entertainment, Tourism and 29 other categories.

2 Optimatic is leading in Games, Video Games, TV & Video, Home & Garden and 12 other categories.

Geography

1 BridgeTrack is leading in most countries, including United States, Canada, Turkey, Germany and 10 other countries.

2 Optimatic is leading in Israel, Ukraine, Thailand, Sweden and 6 other countries.