Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BridgeTrack is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 101 other categories.

2 BridgeTrack is leading in Finance, Accommodation & Hotels, Gambling, Banking and 5 other categories.

Geography

1 PointRoll is leading in most countries, including United States, India, Russia, United Kingdom and 35 other countries.

2 BridgeTrack is leading in Canada, Switzerland, Israel, Egypt and 2 other countries.