BridgeTrack is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Computer & Electronics and 59 other categories.
BridgeTrack is leading in Finance, Travel, Banking, Accommodation & Hotels and 15 other categories.
Six Apart Advertising is leading in most countries, including United Kingdom, France, Poland, India and 10 other countries.
BridgeTrack is leading in United States, Canada, Greece, Israel and 4 other countries.