BridgeTrack is leading in Top 100K Sites and Top 1M Sites.
Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Computer & Electronics and 54 other categories.
BridgeTrack is leading in Finance, Travel, Sports, Accommodation & Hotels and 17 other categories.
BridgeTrack is leading in most countries, including United States, Canada, Japan, France and 8 other countries.
Six Apart Advertising is leading in United Kingdom, India, China, Denmark and 6 other countries.