BridgeTrack is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BridgeTrack has better usage coverage in more websites categories. Including Travel, Finance, Arts & Entertainment, Music & Audio and 35 other categories.
Unicast is leading in Performing Arts.
BridgeTrack is leading in most countries, including United States, Canada, India, United Kingdom and 7 other countries.
Unicast hasn't got a lead over BridgeTrack in any country.