BridgeTrack is leading in Top 100K Sites and Top 1M Sites.
BridgeTrack has better usage coverage in more websites categories. Including Finance, Arts & Entertainment, Travel, Music & Audio and 23 other categories.
WebTrends Ads is leading in Business & Industry, People & Society, Shopping, Computer & Electronics and 17 other categories.
WebTrends Ads is leading in most countries, including Indonesia, Australia, Guatemala, Argentina and 16 other countries.
BridgeTrack is leading in United States, Canada, Japan, France and 6 other countries.