BridgeTrack is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BridgeTrack has better usage coverage in more websites categories. Including Finance, Arts & Entertainment, Travel, Music & Audio and 25 other categories.
WebTrends Ads is leading in Business & Industry, People & Society, Computer & Electronics, Software and 15 other categories.
WebTrends Ads is leading in most countries, including Japan, Indonesia, Australia, Argentina and 14 other countries.
BridgeTrack is leading in United States, Canada, Turkey, France and 3 other countries.