Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrightInfo is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 124 other categories.

2 BrightInfo is leading in Computer & Electronics, Software, Online Marketing, Computer Security and 10 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, Sweden, Norway and 64 other countries.

2 BrightInfo is leading in United States, Israel, Australia, Hong Kong and 4 other countries.