BrightInfo is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BrightInfo has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Computer & Electronics, Internet & Telecom and 36 other categories.
Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 31 other categories.
BrightInfo is leading in most countries, including United States, United Kingdom, India, Israel and 25 other countries.
Kitara Media is leading in Canada, Brazil, Russia, Taiwan and 16 other countries.