2
In terms of market share, BrightInfo is clearly lagging behind, losing to MSN Ads in all segments.
1
MSN Ads has better usage coverage in more websites categories. Including Food & Drink, Hobbies & Leisure, Arts & Entertainment, E-commerce & Shopping and 4 other categories.
2
BrightInfo is leading in Business & Consumer Services, Computers Electronics & Technology, Health, Finance and 3 other categories.
1
BrightInfo is leading in most countries, including United States, Ireland, India, Israel and 9 other countries.
2
MSN Ads is leading in Bulgaria, Czech Republic, Finland, Peru and 2 other countries.