BrightInfo is leading in Top 100K Sites and Top 1M Sites.
BrightInfo has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Computer & Electronics, Internet & Telecom and 41 other categories.
WebTrends Ads is leading in People & Society, Law & Government, Law, Religion & Spirituality and 8 other categories.
BrightInfo is leading in most countries, including United States, United Kingdom, Israel, India and 20 other countries.
WebTrends Ads is leading in Indonesia, Canada, China, Belarus and 14 other countries.