Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Channel Intelligence is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Autos & Vehicles, Business & Industry and 62 other categories.

2 Channel Intelligence is leading in Shopping, Consumer Electronics, Home & Garden, Games and 25 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 78 other countries.

2 Channel Intelligence is leading in Latvia, Macedonia and Paraguay.