Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, BrightRoll is still behind Demdex in all market share segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 125 other categories.

2 BrightRoll is leading in People & Society, Cooking & Recipes, Religion & Spirituality, Recreation & Hobbies and 33 other categories.


1 BrightRoll is leading in most countries, including United States, France, Russia, Germany and 66 other countries.

2 Demdex is leading in United Kingdom, Canada, Australia, Brazil and 48 other countries.