Market Share by Top Websites

1 BrightRoll is leading in The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including Arts & Entertainment, Autos & Vehicles, Business & Industry, Car Buying and 73 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Accommodation & Hotels and 8 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 78 other countries.

2 DoubleClick AdExchange is leading in China, Turkey, Azerbaijan, Iraq and 2 other countries.