Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, ExactTarget is still behind BrightRoll in all market share segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Sports, Business & Industry and 148 other categories.

2 ExactTarget is leading in Shopping, Finance, Email, Accommodation & Hotels and 59 other categories.


1 BrightRoll is leading in most countries, including France, United States, Brazil, Spain and 140 other countries.

2 ExactTarget is leading in United Kingdom, Australia, Netherlands, New Zealand and 20 other countries.