Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Federated Media is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Sports and 182 other categories.

2 Federated Media is leading in Food & Drink, Clothing, Fashion & Modeling, Nursery & Playroom and 14 other categories.

Geography

1 BrightRoll is leading in most countries, including France, United States, Mexico, Brazil and 142 other countries.

2 Federated Media is leading in Israel, Australia, Greece, Singapore and 22 other countries.