Market Share by Top Websites

1 HOTWords is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 BrightRoll is leading in Top 10K Sites.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 144 other categories.

2 BrightRoll is leading in Car Buying, Investing, Fashion & Modeling, Insurance and 15 other categories.


1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 43 other countries.

2 HOTWords is leading in Brazil, Mexico, Spain, Colombia and 41 other countries.