Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Improve Digital is still behind BrightRoll in all market share segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Sports, Business & Industry and 177 other categories.

2 Improve Digital is leading in Clothing, Airlines & Airports, Fashion & Modeling, Consumer Electronics and 13 other categories.

Geography

1 BrightRoll is leading in most countries, including France, United States, Brazil, Mexico and 156 other countries.

2 Improve Digital is leading in Netherlands, Sweden, Norway, Denmark and 7 other countries.