Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites and The Entire Web.

2 Improve Digital is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 108 other categories.

2 BrightRoll is leading in Autos & Vehicles, Health, Car Buying, Finance and 31 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Russia, Brazil and 65 other countries.

2 Improve Digital is leading in Italy, Netherlands, Norway, Sweden and 20 other countries.