Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Improve Digital is still behind BrightRoll in all market share segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 137 other categories.

2 Improve Digital is leading in Shopping, Soccer, Marketing & Advertising, Clothing and 38 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, France, Brazil, United Kingdom and 109 other countries.

2 Improve Digital is leading in Italy, Sweden, Netherlands, Norway and 12 other countries.