Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including Arts & Entertainment, Autos & Vehicles, People & Society, Food & Drink and 64 other categories.

2 interclick is leading in Career & Education, Universities & Colleges, Religion & Spirituality, Restaurants & Delivery and 18 other categories.


1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Canada and 60 other countries.

2 interclick is leading in Israel.