Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Madison Logic is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Autos & Vehicles, Car Buying and 68 other categories.

2 Madison Logic is leading in Business & Industry, Computer & Electronics, Software, Internet & Telecom and 18 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 80 other countries.

2 Madison Logic is leading in Kazakhstan, Uganda and Ethiopia.