Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Nielsen Display Ads is still behind BrightRoll in all market share segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Sports, Business & Industry and 139 other categories.

2 Nielsen Display Ads is leading in Music & Audio, Shopping, Autos & Vehicles, Finance and 62 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, Spain, Brazil, Mexico and 97 other countries.

2 Nielsen Display Ads is leading in France, United Kingdom, Morocco, Belgium and 63 other countries.