Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PointRoll is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 144 other categories.

2 PointRoll is leading in Transportation & Logistics, Car Buying, Womens Interests, Coupons and 18 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, France, United Kingdom, Russia and 126 other countries.

2 PointRoll is leading in Bangladesh and Yemen.