Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Sanoma is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Sports and 174 other categories.

2 Sanoma is leading in Fashion & Modeling, Classifieds, Nursery & Playroom, Children and 5 other categories.


1 BrightRoll is leading in most countries, including United States, France, Brazil, Spain and 133 other countries.

2 Sanoma is leading in Romania, Lithuania, Finland, Denmark and 9 other countries.