Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Targetix is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, News & Media and 60 other categories.

2 Targetix is leading in Autos & Vehicles, Business & Industry, Automotive Industry, Marketing & Advertising and 20 other categories.


1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Canada and 58 other countries.

2 Targetix is leading in Russia, Ukraine, Kazakhstan and Belarus.