Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 59 other categories.

2 BrightRoll is leading in Autos & Vehicles, Health, Car Buying, Finance and 51 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Russia, Germany and 91 other countries.

2 YuMe is leading in Spain, Sweden, Panama, Cuba and 3 other countries.