Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 65 other categories.

2 BrightRoll is leading in Autos & Vehicles, Car Buying, Finance, Food & Drink and 33 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 78 other countries.

2 YuMe is leading in Spain, Saudi Arabia, Ghana, Iran and one other country.