Market Share by Top Websites

1 BrightRoll is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 66 other categories.

2 BrightRoll is leading in Autos & Vehicles, Finance, Car Buying, Investing and 31 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 76 other countries.

2 YuMe is leading in Spain, Sweden, China, Puerto Rico and 6 other countries.