Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, zapunited is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including News & Media, Food & Drink, Autos & Vehicles, Business & Industry and 58 other categories.

2 zapunited is leading in People & Society, Arts & Entertainment, Adult, Photography and 32 other categories.


1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 67 other countries.

2 zapunited is leading in Morocco, Mauritius and Algeria.