Brilig provides an open, transparent and structured environment for the listing, combination, analysis and buying or selling of audience information for online advertising targeting. Data sellers gain the ability to sell their data alone or...
In terms of market share, Brilig is clearly lagging behind, losing to Predicta in all segments.
Predicta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 32 other categories.
Brilig is leading in Cooking & Recipes, Food & Drink, Investing, Finance and 8 other categories.
Predicta is leading in most countries, including Brazil, Portugal, Argentina, France and 29 other countries.
Brilig is leading in United States, Czech Republic, Latvia, Saint Lucia and one other country.