Brilig provides an open, transparent and structured environment for the listing, combination, analysis and buying or selling of audience information for online advertising targeting. Data sellers gain the ability to sell their data alone or...
In terms of market share, Brilig is clearly lagging behind, losing to Spark Studios in all segments.
Spark Studios has better usage coverage in more websites categories. Including Arts & Entertainment, Basketball, Internet & Telecom, Photography and 3 other categories.
Brilig is leading in People & Society, Computer & Electronics, Software, Finance and one other category.
Brilig is leading in most countries, including Belgium, Brazil and United Kingdom.
Spark Studios is leading in Egypt and France.