Brilig provides an open, transparent and structured environment for the listing, combination, analysis and buying or selling of audience information for online advertising targeting. Data sellers gain the ability to sell their data alone or...
In terms of market share, Brilig is clearly lagging behind, losing to TapIt! in all segments.
TapIt! has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Business & Industry and 24 other categories.
Brilig is leading in Finance, Investing, Sports, Computer & Electronics and one other category.
TapIt! is leading in most countries, including United States, Canada, China, Germany and 15 other countries.
Brilig is leading in Czech Republic, Malaysia and United Kingdom.