Brilig provides an open, transparent and structured environment for the listing, combination, analysis and buying or selling of audience information for online advertising targeting. Data sellers gain the ability to sell their data alone or...
In terms of market share, Brilig is clearly lagging behind, losing to Traffiq in all segments.
Brilig has better usage coverage in more websites categories. Including People & Society, News & Media, Sports, Arts & Entertainment and 17 other categories.
Traffiq is leading in Computer & Electronics, Car Buying, Shopping, Sports and one other category.
Brilig is leading in most countries, including United States, India, Italy, France and one other country.
Traffiq is leading in Japan and Brazil.