Market Share by Top Websites

1 Experian Marketing Services is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BTBuckets is clearly lagging behind, losing to Experian Marketing Services in all segments.

Websites Categories

1 Experian Marketing Services has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Business & Industry, Car Buying and 20 other categories.

2 BTBuckets is leading in People & Society, News & Media, Weather, Internet & Telecom and 15 other categories.

Geography

1 Experian Marketing Services is leading in most countries, including United States, United Kingdom, Japan, Canada and 9 other countries.

2 BTBuckets is leading in Argentina, Chile, France, India and 5 other countries.