Market Share by Top Websites

1 i-Behavior is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BTBuckets is clearly lagging behind, losing to i-Behavior in all segments.

Websites Categories

1 BTBuckets has better usage coverage in more websites categories. Including People & Society, News & Media, Weather, Internet & Telecom and 17 other categories.

2 i-Behavior is leading in Business & Industry, Arts & Entertainment, Adult, Computer & Electronics and 14 other categories.

Geography

1 i-Behavior is leading in most countries, including United States, Brazil, Germany, Australia and 26 other countries.

2 BTBuckets is leading in Argentina, Spain, Peru and South Africa.