Market Share by Top Websites

1 i-Behavior is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BTBuckets is clearly lagging behind, losing to i-Behavior in all segments.

Websites Categories

1 i-Behavior has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Health, TV & Video and 23 other categories.

2 BTBuckets is leading in People & Society, News & Media, Weather, Internet & Telecom and 14 other categories.

Geography

1 i-Behavior is leading in most countries, including Brazil, United States, Denmark, Australia and 22 other countries.

2 BTBuckets is leading in Argentina, Chile, Croatia, Mexico and 2 other countries.