In terms of market share, BTBuckets is clearly lagging behind, losing to WordStream in all segments.
WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 51 other categories.
BTBuckets is leading in News & Media, Arts & Entertainment, Weather, Religion & Spirituality and 8 other categories.
WordStream is leading in most countries, including United States, United Kingdom, Canada, Mexico and 13 other countries.
BTBuckets is leading in Argentina, Netherlands, Brazil, France and 4 other countries.