Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Burst Media is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Burst Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Music & Audio and 97 other categories.

2 Improve Digital is leading in News & Media, Business & Industry, Internet & Telecom, Shopping and 70 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Sweden, Netherlands, Norway and 48 other countries.

2 Burst Media is leading in United States, United Kingdom, Canada, India and 38 other countries.