Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Burst Media is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Burst Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Music & Audio and 98 other categories.

2 Integral Ad Science is leading in News & Media, Business & Industry, Computer & Electronics, Software and 50 other categories.

Geography

1 Integral Ad Science is leading in most countries, including Italy, United Kingdom, France, Poland and 63 other countries.

2 Burst Media is leading in United States, India, Canada, Israel and 33 other countries.