Market Share by Top Websites

1 mParticle is leading in Top 100K Sites.

2 In terms of market share, BusinessOnLine Analytics is clearly lagging behind, losing to mParticle in all segments.

Websites Categories

1 mParticle has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, Collecting, Recreation & Hobbies and 7 other categories.

2 BusinessOnLine Analytics is leading in Business & Industry, Industrial Goods & Services, Shopping, TV & Video and 6 other categories.


1 BusinessOnLine Analytics is leading in most countries, including Turkey, India, United Kingdom, South Africa and 2 other countries.

2 mParticle is leading in United States and France.