Market Share by Top Websites

2 In terms of market share, BusinessOnLine Analytics is clearly lagging behind, losing to Observer in all segments.

Websites Categories

1 Observer has better usage coverage in more websites categories. Including Computer & Electronics, Arts & Entertainment, People & Society, Software and 22 other categories.

2 BusinessOnLine Analytics is leading in Industrial Goods & Services, Shopping, TV & Video, Weddings and 4 other categories.


1 Observer is leading in most countries, including Russia, Canada, United Kingdom, Netherlands and 7 other countries.

2 BusinessOnLine Analytics is leading in United States, Thailand, Pakistan, Italy and one other country.