In terms of market share, BusinessOnLine Analytics is clearly lagging behind, losing to Observer in all segments.
Observer has better usage coverage in more websites categories. Including Computer & Electronics, Arts & Entertainment, Internet & Telecom, People & Society and 25 other categories.
BusinessOnLine Analytics is leading in Business & Industry, Industrial Goods & Services, Shopping, Construction & Maintenance and 6 other categories.
Observer is leading in most countries, including Russia, United Kingdom, Ukraine, Brazil and 6 other countries.
BusinessOnLine Analytics is leading in United States, Turkey, China, Israel and one other country.