In terms of market share, BusinessOnLine Analytics is clearly lagging behind, losing to Observer in all segments.
Observer has better usage coverage in more websites categories. Including Computer & Electronics, Arts & Entertainment, Internet & Telecom, People & Society and 25 other categories.
BusinessOnLine Analytics is leading in Industrial Goods & Services, Shopping, TV & Video, Weddings and 5 other categories.
Observer is leading in most countries, including Russia, United Kingdom, Brazil, Norway and 7 other countries.
BusinessOnLine Analytics is leading in United States, Samoa, Portugal, Mexico and 4 other countries.