Market Share by Top Websites

2 In terms of market share, BusinessOnLine Analytics is clearly lagging behind, losing to Observer in all segments.

Websites Categories

1 Observer has better usage coverage in more websites categories. Including Arts & Entertainment, Computer & Electronics, People & Society, Internet & Telecom and 22 other categories.

2 BusinessOnLine Analytics is leading in Business & Industry, Industrial Goods & Services, Shopping, Metals & Mining and 5 other categories.


1 Observer is leading in most countries, including Russia, Japan, Germany, France and 5 other countries.

2 BusinessOnLine Analytics is leading in United States, Venezuela, Viet Nam, Puerto Rico and one other country.