In terms of market share, BusinessOnLine Analytics is clearly lagging behind, losing to Observer in all segments.
Observer has better usage coverage in more websites categories. Including Computer & Electronics, Arts & Entertainment, People & Society, Software and 22 other categories.
BusinessOnLine Analytics is leading in Industrial Goods & Services, Shopping, TV & Video, Weddings and 4 other categories.
Observer is leading in most countries, including Russia, Canada, United Kingdom, Netherlands and 7 other countries.
BusinessOnLine Analytics is leading in United States, Thailand, Pakistan, Italy and one other country.